Artist website design
Musician website design for artists who want to own what they sell.
A good musician website does three jobs: it shows people who you are, it sells your kits and merch without a platform taking a cut, and it connects to everywhere else your music lives. I build the site, the store and the YouTube setup, get your royalty admin in order, and put every account in your name.
By Jimmy Hackett, founder of Playground Giants · Updated September 27, 2026
An artist website that is yours, not a template's
Built around your music and your look, fast on a phone, and easy for search engines and AI assistants to read when someone looks you up.
Your releases, front and center
Players for your latest work, links to every streaming service, and a page for each release that people can share.
An email list you keep
Fans sign up on your site, and the list lives in your own account, so a platform change never takes your audience with it.
Press and booking in one place
Bio, photos and a contact route for bookings and collaborations, so the right people reach you without digging.
Findable by name
Structured data and clean pages so a search for your artist name lands on your site, not a directory.
Sell beats online, plus kits and merch, from your own store
A store that takes money directly, into a payment account in your name.
Instant download delivery
Drum kits, sample packs and beats are delivered automatically after payment, with a link that expires so files are not passed around.
Merch alongside downloads
Physical products can sit in the same store, so a fan checks out once.
Your customers, your list
Every buyer is someone you can reach again for the next release, not a stranger on someone else's marketplace.
Clear licensing
Each beat or kit can carry its own license terms at checkout, written in plain language.
YouTube channel setup, done properly
Verified and branded, uploads sorted into playlists, descriptions that point back to your site and store, and the channel connected to your distribution so official releases land in the right place.
Music publishing administration basics
Registered with a performing rights organization, splits and song metadata matching everywhere, and your distributor connected. You stay in control: I set it up, I do not act as your publisher or collect money for you.
How it works
- 1
A 15 minute call
What you already have, what you want to sell, and where your music lives today.
- 2
A written plan and price
What gets built, in what order, and what it costs. Nothing is built before you agree to it.
- 3
The build, on your accounts
Domain, hosting, store and payments are set up in your name from day one.
- 4
Handover
A walkthrough of how to add a release or a product yourself, and every login handed to you.
Questions artists ask
Why not just use a free musician website builder?
For a simple page, a free builder is fine. It gets harder when you want to sell kits and merch, keep your customer list, and not pay a platform a cut of every sale. What I build lives on accounts in your name, so the site, the store and the email list stay yours.
Can I sell beats, drum kits and sample packs from the site?
Yes. The store takes payment and delivers the download automatically, and physical merch can sit in the same store. Payments go to your own account, not mine.
What does YouTube channel setup include?
Getting the channel verified and branded, organizing uploads into playlists, writing descriptions that link back to your site and store, and making sure the channel is connected to your music distribution so your official releases show up in the right place.
Do you handle my royalties?
I set up the basics and leave you in control: registering you and your songs with a performing rights organization, getting splits and metadata to match across services, and connecting your distributor. I do not act as your publisher or collect money on your behalf.
Who owns everything at the end?
You do. The domain, hosting, store, payment account, email list and channel are all in your name. If you stop working with me, you change the passwords and carry on.
How long does it take?
It depends on how much is in scope, which is why the first call is about what you already have and what you want to sell. You get a written plan with a price before anything is built.
Tell me what you want to sell.
Fifteen minutes is enough to work out what your site and store need, and what they do not.